Lester Browns Plan B 4.0 Mobilizing to Save Civilization

Lester Browns Plan B 4.0: Mobilizing to Save Civilization is one of a few books published that reveals in depth planning to ecological sustainability. Lester Brown is the President of a non-profit research organization titled â€Å"Earth Policy Institute,† which he founded in May of 2001. Mr. Brown has developed a four step plan to make the Earth a cleaner and better place. Throughout this paper we will be weighing the pros and cons of Lester Browns four step plan. Lester Brown’s plan has lots of upside but remember; nothing is free, everything produced has an opportunity cost. Mr. Brown is an intelligent human being, but fails to recognize the damage that can be made in producing â€Å"environmental-friendly† objects such as electric cars and windmills. It is also important to understand that every plan created for achieving ecological sustainability will have tremendous downsides. It is a good start, but humans are still decades, maybe even centuries away from creating the correct plan to achieve ecological sustainability. To understand the entirety of Lester Brown’s plan, you must break down each step individually. It is also important to comprehend that Lester’s results from each step could very well be correct but the process of each could do more harm than good. Before revealing plan 4.0, Mr. Brown explains the constraints, setbacks, and conflicts of the current world: skyrocketing food costs, steady increase of hunger (projected 1.2 billion by 2015), limited irrigation